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Reevoo
Decide what to buy
Reevoo is dedicated to helping consumers ‘decide what to buy’ by collecting product reviews from genuine purchasers, publishing them on retail partner websites and its consumer website www.reevoo.com. Established in London in 2004, it aims to be the most trusted brand in the world for helping people make a qualified purchase decision.
Retailers participate by displaying the ReevooMark logo and, only when a purchase is made, their customers are invited to complete a product review questionnaire. These genuine reviews are collected, scores collated and reviews posted, unedited, on retail partner websites under the ReevooMark badge - the sign of independent verification. They also appear on www.reevoo.com alongside other product and retailer information such as prices and specifications.
Initially focussing on mainstream electrical and electronic items such as plasma TVs, digital cameras, washing machines and mobile phones, Reevoo is gaining traction with major UK retail brands including Dixons, Tesco, Vodafone and Woolworths and manufacturers such as Blackberry. Reevoo currently serves over one million reviews a day.
Eden invested in Reevoo's A round financing in December 2006. Paris-based Banexi Venture Partners, a seed investor in Kelkoo, became an investor in March 2008 to help drive Reevoo’s international strategy.
Eden contact: Ben Tompkins
www.reevoo.com
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